GTM template with instructions video from Simo Ahava!

GTM template with instructions video from Simo Ahava!

Klaviyo Connector

The Klaviyo Connector is used to send data to the Klaviyo onsite tracking pixel and Klaviyo API. Prerequisites You will need the following to complete the setup of the connector successfully: Klaviyo Public API Key Klaviyo Private API Key Klaviyo Connector Setup Choose the Klaviyo Connector from the "Connectors" section on your tracking container dashboard. Click "Add" or "Edit" on the Klaviyo Connector: select_klaviyo Provide the following information: add_klaviyo Klaviyo AP…

The Klaviyo Connector is used to send data to the Klaviyo onsite tracking pixel and Klaviyo API.

Prerequisites

You will need the following to complete the setup of the connector successfully:

  • Klaviyo Public API Key
  • Klaviyo Private API Key

Klaviyo Connector Setup

Choose the Klaviyo Connector from the "Connectors" section on your tracking container dashboard.

Click "Add" or "Edit" on the Klaviyo Connector:

Provide the following information:

Klaviyo API Keys

Public API Key:
  • First click-open your account, left bottom corner.
  • Click SettingsAccountAPI k eys.
  • Here you can find and copy your Public API Key.

Private API Key:
  • First follow same instructions as for Public API Key.
  • Below Public API Key, find Private API Keys and click Create Private API Key.
  • Give your Private API Key a name.
  • Select Custom Keyand:
    • Full Access for Events under API scopes (required)
    • Read Access for Profiles under API scopes (recommended)
  • Click Create to find and copy your Private API Key.

If you are ready to go live sending data to Klaviyo, toggle the "Live" button and click "Save". Otherwise you can save your details by clicking "Save" and later come back to toggle the "Live" button.

When your Klaviyo Connector is live, your collected data will start sending to Klaviyo.

By default, when you setup the Klaviyo Connector in Tracklution, all events except PageView are enabled and sent to Klaviyo. This will help with enabling popular “Abandoned Cart” style flows in Klaviyo. To setup flows in Klaviyo based on these events, consult Klaviyo’s documentation on Flows.

If you want to disable or enable events to be sent to Klaviyo, go to Settings tab and configure your events by clicking “Edit” on the specific event’s row. Here you can also give specific names for the events you send to Klaviyo. 

Viewing Tracklution Events in Klaviyo

Klaviyo always associate events with a Profile, and an event inside Klaviyo is referred to as a Metric. Metric values are represented as either a count or currency.

  • Click AudiencesProfiles.
  • Select a profile to view events associated with it.
  • Open the tab Metrics and insights.

Troubleshooting

Issues with a connector? Visit our Troubleshooting and FAQ to find answers to most common issues for each connector.

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