The Tracklution blog

Server-Side Tracking

Server-Side Tracking

Server-side Tracking Myths & Misconceptions: Busted

Don’t let myths & misconceptions hold you back. Discover how Tracklution’s server-side tracking improves ad performance, prevents data loss, and more.

Safari click ID removal: recover your conversions with Tracklution server-side tracking

Server-Side Tracking

Server-Side Tracking

Facebook server-side tracking guide: What it is and how to set it up

Track more conversions and cut costs with Facebook server-side tracking. Learn how to set it up with Tracklution in minutes. No dev needed.

Tracklution is now a Google Partner! Here’s what that means for advertisers

Tracklution is now a Google Partner, with an unlimited Google Ads token. Get platform-verified server-side tracking, smarter optimization, and full access to advanced conversion features.

Tracklution product update: July 2025

July’s update introduces a new recovery panel (beta) that shows the real € value Tracklution recovers- helping you visualize what’s blocked, what’s saved, and what it means for your bottom line.

Tracklution GTM template by Simo Ahava

Install server-side tracking in 10 minutes with Simo Ahava's official GTM template for Tracklution. Recover 30-70% missing conversions immediately

Tracklution product update: May 2025

May's update makes tracking easier with our new GTM template, adds flexible CSV exports for better reporting, introduces beta affiliate tracking, and delivers improved connector reliability - all designed to streamline your workflow and give you more control over your data.

Capture +30-40% more conversions: Your step-by-step guide to switching to Tracklution safely

Discover how to safely validate and switch to server-side tracking without disrupting your current setup. Get step-by-step instructions for testing Tracklution alongside existing pixels, comparing results, and making the transition when you're confident in the benefits.

Tracklution product update: April 2025

April's update brings exciting new tools to simplify your tracking workflow, enhance your dashboard experience, and give you deeper insights into your data. Plus, check out our new learning resources to help you get the most out of Tracklution in record time.