Tracklution product update: April 2025

This month, we've been all about making Tracklution more powerful, more flexible, and easier to use - whether you're managing one site or a hundred. Here's a quick look at what's new:

Say hello to our new connector: Adform

We've added Adform to our ever-growing list of supported platforms! Adform is a leading independent platform for programmatic advertising, widely used across Europe, and now you can send your conversion data directly to it via Tracklution.

As always, setup is simple, reliable, and server-side.

Dashboard just got an usability upgrade

We've made it faster and shipped several improvements to the dashboard to make your daily work smoother and faster:

• Search your containers: You can now search in the container listing by name or other info. Especially helpful for agencies managing many clients.
• Custom currencies for charts: The dashboard no longer speaks only Euro! You can now switch the reporting currency to anything that fits your business.
• RAW session data viewer: Dig deeper into what's happening. Open full raw data from any session to help with advanced debugging and validation.

Introducing Tracklution Academy on YouTube

We've launched Tracklution Academy: a YouTube playlist with quick videos covering server-side tracking basics, how to use Tracklution effectively, and how to troubleshoot like a pro. Spend just 40 minutes with Tracklution Academy and you'll be a Tracklution conversion tracking expert.

👉 Watch the Tracklution Academy playlist

That's it for April! As always, we're building based on your feedback, and we're just an email away if you need anything.

🚀 Happy tracking, The Tracklution Team

P.S. Got questions or want to dive deeper into Tracklution? Join our live Office Hours on 6th of May at 15 EEST - a casual session where you can ask anything and chat directly with our team. Sign up here!