You think server-side tracking is complicated?
Get server-side tracking live in 16 minutes, with no developer, server setup, or maintenance to manage.
Get server-side tracking live in 16 minutes, with no developer, server setup, or maintenance to manage.
You wanted better tracking. Not a technical project.
Looked into server-side tracking? Maybe even tried Stape? Then you know how complicated setup and maintenance can get.
Too much setup
Some server-side tracking setups usually come with more technical work than expected. GTM containers, server configurations, custom event mapping and hours spent figuring out how everything fits together.
It worked, until it didn't
Even when everything is finally running, tracking can still break after a website update, checkout change or platform update. The frustrating part is that nobody may notice until the numbers start looking wrong and you have already lost time and data.
Another job for your developer
When something needs fixing, you are often left waiting on a developer, bringing in a specialist, or trying to troubleshoot it yourself. That makes tracking feel like an ongoing responsibility rather than something that simply works in the background.
What if server-side tracking was the easy part?
With Tracklution, you can get server-side tracking up and running in about 16 minutes, without coding, configuring servers, or relying on a developer.
Step 01
Install Tracklution
Connect your website to Tracklution. It takes only one piece of code to set things in motion.
Where do you want to install Tracklution?
Step 02
Connect ad platforms
Select where you want to send your tracking data. Connect Google, Meta or any major ad platform in a few simple clicks.
Step 03
You're live!
Your data will start flowing soon!
And once you're set up? No technical maintenance to worry about.
We handle the servers and ongoing ad platform API updates.
Spend less time fixing tracking and more time making your ads work.
Your tracking should do more than collect events. It should help you understand what's working and give your ad platforms the data they need.
Recover conversions you're missing.
Capture conversions lost to browser restrictions and give your ad platforms more complete data to optimize with.
See what's actually happening.
Know which events were captured, where they were sent successfully and delivered. No more guessing.
Optimize for customers. Not just form fills.
Send qualified leads, bookings and actual sales from your CRM back to your ad platforms.
One website or 100 clients. Tracking shouldn't slow you down.
Because your tracking needs may be different, but nobody wants to spend more time setting it up, fixing it or wondering if it works.
Running an agency?
Onboard clients faster. Roll out server-side tracking without hiring another specialist.
Everything in one place. Manage all your clients' websites from a single dashboard.
Make the numbers work. Pooled events and agency pricing help protect your margins.
Managing a brand?
Know your tracking works. See your events, delivery status and recovered conversions.
Connect the full customer journey. Send online and offline conversions back to your ad platforms.
Take back control. Manage your tracking without relying on external specialists.
Already using Stape or self-managed sGTM?
All of these options can help you go server-side. The difference is how much technical work and maintenance stays on your plate.
 | Stape.io | Self-managed sGTM | |
|---|---|---|---|
Setup per client | Under 20 min (drop snippet, connect accounts) | Hours to days (container setup + tag config) | Days to months (server provisioning, GTM config, testing) |
Ongoing maintenance | Fully managed. Platform updates, API changes, monitoring – all handled | Stape manages servers, but tag config and troubleshooting is on you | You own it. API changes, server infrastructure, debugging – all yours |
Pricing model | Per event. Up to 80% discount depending on number of clients | Per request × number of destinations (can get complex to forecast). Plus consultant support for set up | Cloud hosting costs + your team's time |
Multi-client management | Single dashboard for all clients. Unified reporting | Separate containers. Basic multi-account support | Separate container per client. No unified dashboard |
Support | Dedicated partner support. We help with client onboarding | Email support, docs | Community forums + your own expertise |
Offline conversions | Built-in webhook support | Custom development required | Custom development required |
We're not saying DIY is wrong. For a single site with a dedicated tracking team, it can work well. But if you're managing 10, 30, or 100+ clients, the math changes fast.
Think it sounds to good to be true? Hear it from people who've tried it.
Real experiences from customers who've seen significant increase in conversions (and their free time).
We made Tracklution a standard part of our service agreement and technology stack for clients. It’s like a quality guarantee for conversion data. And setting it up doesn’t take more than a few minutes.
Sampo Soininen, Digital Strategist @ Aava & Bang
Now we know exactly which campaigns drive real appointments – and we’ve cut acquisition costs by more than 30% while keeping bookings steady.
Jesse Bartels, Chief Smile Officer @ Orthoclear
Almost every client we have onboarded to Tracklution has seen a growth in conversions. For reference, the media spend for these companies starts at just €500 a month.
Mikael Lahtinen, Head of Advertising @ Tagomo
The system runs so smoothly that contact with Tracklution is minimal. Support response time is excellent. Overall very positive experience with minimal issues.
Jacob Blæsbjerg, Founder @ The Morning Show
While others are still debating whether to modernise, we’ve already built the foundation for the next decade of advertising
Shaan Raja, Teamlead SEO & Integration Analyst @ The Platform Group
FAQ
Do I need a developer to set up Tracklution?
No. The setup is designed to be easily done by anyone, without coding or server configuration.
Can I try Tracklution on one website first?
Yes. You don’t need to roll it out everywhere at once. Start with one website or one client and see how it works for you.
Will Tracklution replace or break my current tracking setup?
You can run Tracklution alongside your existing tracking while you test it, so you don’t have to switch everything at once.
How much does Tracklution cost?
You can start free for up to 5000 events. For agencies managing multiple clients, there are agency pricing options designed to make the per-client cost work at scale.
How do I know the tracking is actually working?
Tracklution shows you what events were captured, where they were sent, and how many conversions were recovered, so you can verify what’s happening instead of guessing.
What if I’m already using Stape or another server-side setup?
You don’t have to replace everything at once. You can test Tracklution alongside your current setup and switch when you’re ready.
Can Tracklution send offline or CRM conversions back to ad platforms?
Yes. If your CRM can send webhooks, Tracklution can send qualified leads, bookings, sales, and other offline conversion events back to your ad platforms.
Is Tracklution suitable for agencies or brands managing more clients or websites?
Yes. Agencies or brands can manage multiple websites from one place, use pooled events, and access agency pricing options.
Make tracking one less thing to worry about
Start with one website. Get set up in 16 minutes. See what you’re tracking, recover more conversions, and leave the technical maintenance to us.
Make tracking one less thing to worry about
Start with one website. Get set up in 16 minutes. See what you’re tracking, recover more conversions, and leave the technical maintenance to us.
