Performance Marketing

Read the latest from our blog on performance marketing

11 Feb 2026
PPC Optimization: How to Improve PPC Performance in 2026
Bogdan Pol
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11 Feb 2026
Learn Performance Marketing
11 Feb 2026
Learn server-side tracking

Tracklution’s server-side tracking improves the conversion data your ad algorithms learn from. That means better optimization, lower CAC, and more sales. Tracklution installs in minutes and is trusted by leading brands like Santander, WPP, Luxid Group and The Platform Group.

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About Tracklution
HomeHow it worksPricingAbout usSecurity & privacyTracklution vs. sGTMTracklution vs. StapeTracklution vs. TAGGRS
Server Side Tracking
Google Ads Server Side TrackingFacebook Server Side Tracking ConnectorTikTok Server Side TrackingShopify Server Side TrackingGA4 Server Side TrackingLinkedIn Server Side TrackingSnapchat Server Side TrackingWooCommerce Server Side TrackingWordPress Server Side TrackingPinterest Conversions APIMicrosoft (Bing) Server Side TrackingStripe Conversion Tracking
Solutions
For AgenciesFor eCommerceFor SaaS CompaniesFor Affiliate PublishersFor AdvertisersFor DevelopersFor Compliance
Learn
News & ArticlesFull Server-side Tracking GuideServer-side Tracking ToolsHow Server-side Tracking WorksServer-side Tracking BenefitsFacebook Server-side Tracking GuideStape AlternativesTracklution in YouTubeTracklution in LinkedInGoogle Ads Server-side Tracking GuideCookieless Tracking Solutions
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