Server-side tracking only works when it is aligned with how ad platforms process data.
That is why Tracklution becoming a certified Google Partner is all about giving advertisers a clearer and more reliable way to improve performance.
This partnership helps us help you.
When your ad platforms get better data, your campaigns deliver better results.
The Google Partner program recognizes companies that meet Googleβs performance, certification, and best practice requirements.
To qualify, a company must:
Tracklution now meets those standards β and we go even further.
πͺ As part of our integration with Google Ads, Tracklution also has an unlimited token for conversion tracking, which means:
Here is what this (positive) change brings to Tracklution users:
Tracklution meets Google's expectations for how data should be tracked and shared with the platform.
This reduces the risk of broken signals and ensures your conversions are reported accurately.
More complete data means your ad algorithms can learn faster and optimize smarter.
You spend less on wasted clicks and more on what drives actual business outcomes.
Google continues to evolve how it handles measurement.
As a certified partner, Tracklution gets early insight into changes, new tools, and upcoming requirements.
That means your tracking stays up to date automatically.
This partnership validates that Tracklution works with Google Ads out of the box.
You get platform-compliant tracking without custom fixes, workarounds, or dev team dependencies.
If you are already using Tracklution, this upgrade strengthens your setup behind the scenes.
If you are still relying on basic tracking, it might be time to reassess what your ad platform is really seeing.
Tracklution helps you close the gap.
You get complete, privacy-safe conversion tracking with minimal effort and maximum accuracy.